Your brand, your story
Introduce your business, your craft and the people behind it.
Made by you. Discovered together.
Give your brand a place to grow.
Bring your products and the story behind them to SJ Store. From handmade pieces to fashion and beauty, help shoppers discover the people behind independent businesses.
Made with a personal touch.
A community of possibility
Build more than a product listing.
Thoughtful product pages
Share accurate descriptions, original photographs and the options shoppers need.
Prices and inventory
Agree your selling prices and keep availability and stock up to date with the team.
A wider community
Explore product features and creator collaborations that fit your brand.
Who can sell?
For the people behind the products.
Independent brands, makers and entrepreneurs can enquire. Share what you sell, where you operate and a sample of your work. Applications are reviewed before a vendor store is published.
Your next three steps
- 1
Introduce your business
Send your brand name, product category and website or catalogue link.
- 2
Review the details
Discuss quality, pricing, commission, returns and settlement terms with the team.
- 3
Prepare your store
After approval, confirm images, descriptions, prices and stock before going on sale.
What can you sell?
Find a world that feels like you.
Let’s get to know each other
Introduce your brand.
Tell us about your brand and the things you make. The team will discuss the right next steps with you.
Before you submit
Have a product catalogue or social profile ready, along with your product category and brand name.
Submitting an enquiry does not guarantee approval, a campaign or employment. Terms and availability are confirmed directly.
Questions first? Talk to our team
A little more clarity
Your questions, answered.
How do I become a vendor?
Use the form below. The team reviews your products and business details, confirms the selling terms and helps prepare the approved store.
What fees apply?
The original programme describes joining without upfront fees and category-dependent commission on sales. Confirm current commission, payment processing costs and advertising charges with the team before listing.
How are payouts handled?
Customer payments and seller settlements are separate. The team confirms settlement timing, bank details and deductions during onboarding. This form does not provide automatic daily or weekly payouts.
How do I manage products and orders?
Send accurate prices, options, stock and photographs during onboarding. The store team manages approved inventory and fulfillment through the owner workspace; an application does not grant administrator access.
Can creators promote my products?
Discuss suitable product features and influencer campaigns, costs and availability with the team.
Where do you deliver?
Vendor orders on this website have free delivery within India, with no minimum order value. Confirm delivery arrangements and returns during onboarding.